Fall Cotton Promotion
Martin Higgins
Cotton Incorporated
(212) 413-8350
WESTLAND SHOPPING CENTER AND COTTON INCORPORATED PRESENT
BACK-TO-SCHOOL
"JEANIUS" PROMOTIONGift-with-Purchase Program Rewards Shoppers
Westland, MI, July 28, 2004
– Westland Shopping Center and Cotton Incorporated, the marketing and research company representing upland cotton, have unveiled a Back-to-School cotton promotion which offers shoppers the opportunity to get $25 towards the purchase of a new pair of denim jeans.Shoppers choosing to take advantage of this promotion simply need to present receipts from cotton merchandise purchases totaling $200 or more to the Westland Shopping Center Customer Information Center and they will be given a $25 certificate good towards a new pair of denim jeans. Beginning August 2, 2004, a limited quantity of certificates is available, while supplies last. Westland Shopping Center, managed by Jones Lang LaSalle, is among 18 malls throughout the country participating in the
"Jeanius" promotion.Says Paula Rosario, Cotton Incorporated
’s senior executive, Retail and Fashion Marketing, "So many things in our closets are denim –jackets, shirts, bags and skirts –but first and foremost denim means jeans. Americans, especially teens, have a true love affair with jeans, and the ‘Jeanius’promotion speaks to teens at their favorite place to hang out and shop –the mall. This Back-to-School promotion will encourage teens to think about cotton and identify with it more directly.For more information about the Back-to-School
"Jeanius" promotion at Westland Shopping Center, call the Customer Information Center at (734) 421-0291.Located in The City of Westland, Wayne County, the Westland Shopping Center is a
1.1 million square foot regional shopping center with more than 80 stores including Hot Topic, Pac Sun, Journeys, Trade Secret, Victoria
’s Secret and Bath & Body Works.About Jones Lang LaSalle
Westland Shopping Center is managed by Jones Lang LaSalle(NYSE: JLL). Jones Lang LaSalle is the world
’s leading real estate services and money management firm with a portfolio of approximately 725 million square feet of property under management worldwide, including more than 280 shopping centers on four continents. In the United States, Jones Lang LaSalle is the largest third-party manager of regional shopping centers with a 31 million-square-foot portfolio of 48 regional malls and transportation terminals across 22 states plus the District of Columbia. For more information, visit www.joneslanglasalle.com.About Cotton Incorporated
Cotton Incorporated, funded by U.S. growers of upland cotton and importers of cotton and cotton textile products, is the research and marketing company representing upland cotton. The Retail Marketing division of Cotton Incorporated develops key partnerships with retailers and executes promotional programs that help influence consumer purchases of cotton products.
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